Nvidia's CEO Apologises For GTX 970 Issues

[SieB]

If I bought a 970, I honestly couldn't have cared, just once I get good smooth frame rates in games I'm not fussed.

This is exactly why I kept mine, waste of time and money returning a card that still performs as it did on release only to get a card with less or slightly more performance while costing me money to do it.

I think most people who returned their 970s to get a 980 were doing it just so they could grab a 980 and was using this as an excuse to do it to be honest
If Nvidia lying bothered them as much as they make out they wouldn't go buy another Nvidia card and give them more money.

I agree about Gsync (says the man who owns a Gsync monitor) but from what I have read Freesync monitors are going to cost more, but be £100 cheaper than Gsync ones.
Looks like it will be the same situation with the price difference between AMD and Nvidia GPUs as with the monitors for Gsync and Freesync.

 

[Merxe]

Dude, your sig about the 970 is :lol:

Hehe. Thanks

"We will never do it again" :yelrotflmao:

This part was the most hilarious though:

"Instead of being excited that we invented a way to increase memory of the GTX 970 from 3GB to 4GB, some were disappointed that we didn’t better describe the segmented nature of the architecture for that last 1GB of memory."

If they were really sorry, they would at least off some form of compensation to the 970 owners. In the CEOs mind, their customers are morons who will buy anything and forgive anything. Titan Z anyone?

That reminds me of a certain scene in South Park:

https://www.youtube.com/watch?v=9u0EL_u4nvw

 

[JR23]

They weren't the first to come up with it though. AMD was waiting for display scalar tech to improve enough to be able to apply Freesync along with getting VESA to adopt the standard.. Explains why no Freesync monitors are out yet. Nvidia instead of waiting just went ahead and made a custom scalar. Ya they went first to the market with it, it works. But in a way it's like Mantle. It showed the need and rather amazing things can do, like Mantle, and others that were working on it increased the R&D to get it out. Again similar to Mantle to DX12/OpenGL 2.0.. but of course they could always do better... everyone can

Well aren't nVidia dicks for not waiting around with AMD, producing a working solution to the problem and then selling it to people :huh: I don't understand how G-Sync is in any way relevant to the 970 discussion.

JR

 

[Kaapstad]

​

"Hey everyone,​

Some of you are disappointed that we didn’t clearly describe the segmented memory of GeForce GTX 970 when we launched it. I can see why, so let me address it.​

We invented a new memory architecture in Maxwell. This new capability was created so that reduced-configurations of Maxwell can have a larger framebuffer – i.e., so that GTX 970 is not limited to 3GB, and can have an additional 1GB.​

GTX 970 is a 4GB card. However, the upper 512MB of the additional 1GB is segmented and has reduced bandwidth. This is a good design because we were able to add an additional 1GB for GTX 970 and our software engineers can keep less frequently used data in the 512MB segment.​

Unfortunately, we failed to communicate this internally to our marketing team, and externally to reviewers at launch.​

Since then, Jonah Alben, our senior vice president of hardware engineering, provided a technical description of the design, which was captured well by several editors. Here’s one example from The Tech Report.​

Instead of being excited that we invented a way to increase memory of the GTX 970 from 3GB to 4GB, some were disappointed that we didn’t better describe the segmented nature of the architecture for that last 1GB of memory.​

This is understandable. But, let me be clear: Our only intention was to create the best GPU for you. We wanted GTX 970 to have 4GB of memory, as games are using more memory than ever.​

The 4GB of memory on GTX 970 is used and useful to achieve the performance you are enjoying. And as ever, our engineers will continue to enhance game performance that you can regularly download using GeForce Experience.​

This new feature of Maxwell should have been clearly detailed from the beginning.​

We won’t let this happen again. We’ll do a better job next time.​

Jen-Hsun"​

​

​

No apology above, I don't see the word sorry. All I see is a lot of arrogance and bluster.

 

[Dicehunter]

The fat little gimp known as Jen lets out a BS statement and expects people to just roll over ? Think from here on out I'm gonna stay away from Nvidia products, It's clear they take pride in shafting their customers.

 

[barnsley]

What is the case really with the Titan Z?... I must have missed something, but have heard it several times now.

Its possibly the most overpriced card that Nvidia have ever made. They didn't let anyone have a review sample either as they knew it'd be torn a new one for:
a) being 3x as much money and yet somehow slower than the 295x2
b) Thermal performance issues meaning the cards weren't overclockable on air
c) having poor compute power compared to professional cards of the same price (not an issue for most people who buy titans though)
d) actually being more expensive and slower then SLI'd Titan Blacks or 780Tis yet also being slower

If they had released it at £1500 it'd still have been laughed at. Unless you get it for very little money used most people will laugh at you.

The fat little gimp known as Jen lets out a BS statement and expects people to just roll over ? Think from here on out I'm gonna stay away from Nvidia products, It's clear they take pride in shafting their customers.

Oh people are already defending Nvidia. He knows that Nvidia has the majority market share because of fanboyism now. Think of any major problem that Nvidia has caused and you can see it gets let off lightly. Even driver problems.

I'm with you on not getting another Nvidia card when its upgrade time.

 

[JR23]

Its possibly the most overpriced card that Nvidia have ever made. They didn't let anyone have a review sample either as they knew it'd be torn a new one for:
a) being 3x as much money and yet somehow slower than the 295x2
b) Thermal performance issues meaning the cards weren't overclockable on air
c) having poor compute power compared to professional cards of the same price (not an issue for most people who buy titans though)
d) actually being more expensive and slower then SLI'd Titan Blacks or 780Tis yet also being slower

If they had released it at £1500 it'd still have been laughed at. Unless you get it for very little money used most people will laugh at you.

It's pretty obvious they just put it out there as a flagship thing which would of been a nice talking point had it not been totally overshadowed by the 295X2. You can't hold it against nVidia for doing it but it was never a sensible solution for normal or even extreme users. Nearly all twin GPU cards are inferior and more expensive than two of their single GPU conterparts though. Great for limited slot performance and e-peen but on paper they don't stack up, the 295X2 gets close with it's epic price cuts.

JR

 

[barnsley]

It's pretty obvious they just put it out there as a flagship thing which would of been a nice talking point had it not been totally overshadowed by the 295X2. You can't hold it against nVidia for doing it but it was never a sensible solution for normal or even extreme users. Nearly all twin GPU cards are inferior and more expensive than two of their single GPU conterparts though. Great for limited slot performance and e-peen but on paper they don't stack up, the 295X2 gets close with it's epic price cuts.

JR

Oh I don't mind the idea of it, they just could have done a more competitively priced 780TIx2 thing. The Titan Z was a joke.

 

[JR23]

Oh I don't mind the idea of it, they just could have done a more competitively priced 780TIx2 thing. The Titan Z was a joke.

I think keeping it under the Titan branding was exactly the right way to go, leaving it as a stupid card option for the obscenely rich and those lacking sanity. The classic 790 formula wouldn't of ended nicely when they had 500 watts of heat to chuck out with a two slot cooler, plus it would of been £900+ and still a massive joke. An AIO was the only get out option and AMD made the right call.

JR

 

[shambles1980]

the titan just made the other nvidia cards look like a really good deal.. you looked compared and then said well i will just buy a 780ti or 2.. its actually a very good way to make the 780ti look like a really good purchase. and they weren't exactly cheap either. it probably boosted the ti sales just by being so expensive and not that much better. so nvidia get more sales on the ti and the few titanz they did sell just made them even more profit.
it worked 2

 

[TheNewNormal]

This new capability was created so that reduced-configurations of Maxwell can have a larger framebuffer

Reduced configurations meaning those with an undisclosed manufacturing fault in their L2 cache.

 

[The_Governour]

in the end its all about the money and Nvidia know that they can get away with it as they have too big a share of the market. Even with this 970 issues people are saying * I dont care*..

I think it all goes to shit when they started to go OVER the 1000 Euro GPU line.