In this case any hype about this game is coming from the community. It's like a roller coaster you can't just stop it even if you wanted to (you can try but it's going to say *splat*)
I've meant the Witcher series. First one was surprise, other two just came out better, and better. They just make games that they would like to play. They don't make games to sell, or just to squeeze money from players (khm EA). That is why Witcher games were so good.
They have been working on this game for a long time, and there is no release date. It will be out when it is finished. So i think the hype will be met.