I wonder if AMD are going to be as completely useless supplying the UK market with their reference cards as they have been with their current cards?
They really don't seem to give a damn about selling them here.
Only now, in the dog end days of the 60xx series lifespan, is there any stock available.
Eh?
There has been stock for months and months. It is now the 31/10. I bought mine on 07/06. There had been stock for at least two months at that point. so when you add it up that is over 5 months.
AMD are not doing what Nvidia are doing. Nvidia are stealing sales from their own AIBs, and setting fake RRPs that none of them can match unless they want to make absolutely nothing.
Always remember the formula. Nvidia makes 70% on every sale. That includes a GPU kit (the core and memory) but it also includes the FE cards. They make exactly the same profit selling each of those.
So if they are selling CARDS at 70% that means, as an example, MSI need to add a % on top of that. That is why the FE cards can release at "RRP". Which at the same time is cutting the throats of the AIBPs, because they just can't match that price no matter how much they cut the quality.
That is why AMD are not producing tons of "FE" cards. Because they know if they do every single one sold is a sale lost for one of their AIBPs. Nvidia? don't give a crap. That is why EVGA have left them. Because Nvidia are the only ones left making bank.
Which is pretty disgusting. If AMD followed the same principle I would be pretty gutted tbh.
The way things are going Nvidia will end up cutting out all of their "competition". IE, all of their board partners will leave and the only place you'll be able to buy a Nvidia card is from Nvidia. And if that happens? there is no competition between the brand and you will be paying a lot more than their current "RRPS".