Vote with your feet, as it were, and don't buy them until the prices are forced to drop. There will always be slightly extra costs getting it to the UK with the additional transport costs over the channel, though of course that depends where they're distributed from, don't know where companies such as Sapphire, XFX, Asus etc. base themselves. If everyone stopped leaping for the new flash gear when it came out cause it was priced higher than the rest of the world I'm sure they'd soon get the message.
