While I think the RGB craze is getting....pardon the pun - crazy.... this SSD doesn't really look at that bad.
I think it looks kinda cool, and nice that it can integrate right into the motherboard headers, that helps cables from being in places you don't necessarily want.
Again though the nice thing is this: You don't have to use the RGB function at all, so don't need to run that cable unless you want to use it.
And for people who are still going off on the whole "RGB should die" mindset I say this: You can disable it....if you don't want lights on just turn them off in the software. Easy.