EK confirms that it has Air Coolers in the works

[WYP]

EK Water Blocks Invests in Air Cooling.



Read more about EK's plan to enter the air cooling market.

 

[Warchild]

Guess they are losing market share to aquacomputer etc so need more products in their catalogue.

 

[Damien c]

Smart move considering most nVidia GPU's these days if you buy aftermarket really don't "need" watercooling yeah there maybe some benefit in terms of noise and potentially a little more overclocking, and AMD GPU's yes they benefit quite abit from watercooling but will that be the case with the next ones who knows.


CPU's are getting to the point where they either don't need to be overclocked or just simply cannot be overclocked, without the need for Phase Change or LN2 to actually get some worth out of overclocking for everyday use.


Not to mention yes there blocks might look nice, but more importantly the performance can be matched or beaten by cheaper blocks or better looking blocks.


I like the radiators they make, but to be honest if I was going to go full custom watercooling again which I will probably at some point, it's only going to be the CPU and the block will be a Heatkiller.

 

[The_Crapman]

Guess they are losing market share to aquacomputer etc so need more products in their catalogue.

I think if anything EK have been doing really well considering the amount they're pouring into r&d. Aquacomputer have really slacked off the block market and seem to be concentrating on pumps, sensors and controllers, Alphacool really hurt themselves sticking to that modular gpu block design and unflattering CPU blocks, Watercool and recently Corsair have picked up some of that, some influx from China with bitspower, byski and barrow, but generally I see a lot more builds full of ek than anything else. They must have sold a good 500k O11D distro plates alone! lol