I don't know whether I want another 'gamer orientated' monitor company. I feel like they're only going to repackage the same panels, just in slightly different ways. That's fine when the core product is excellent, but for me, ASUS, Gigabyte, MSI, they're all behind when it comes to monitors. They make great monitors, definitely, but they're very expensive. Meanwhile Pixio and others like Prism+ are offering the same panels at much cheaper prices. The issue being, they're often very difficult to get a hold of outside of South-East Asia.