EA are a corporation. Corporations have no feeling, no morals, and no understanding of right from wrong. They are entirely mechanical, and just roll on regardless.
Bethesda used to be my favourite dev house. Then they were bought up by Zenimax, and since then they have pulled some truly appalling stuff. TESV was so broken for a friend of mine out in the USA that he sued them (100% straight up). He had contacted technical support a number of times but they just gave him generic replies.
You can't complain to a corporation as there is no one to complain to.
So EA won't change a thing.