Nvidia's RTX 2070 is now available for as little as £460

That's not absolutely appalling. It's still bad value for money, but it's not absurdly bad—it's not 'go home, Nvidia, you're drunk'. The GTX 1080 on OCUK goes for around £500 so the 2070 being slightly cheaper and slightly faster is an improvement. Though anything would be an improvement at this stage. When the fan is so covered in poop, even just a year-old air freshener is going to be good.
 
The Asus Strix is £650.

Asus have lost the plot over this series of cards.

Also I note that both the strix and the dual are 2.7 slot designs, so if you love Asus but use a smaller case, a 250D for instance, you couldn't use one even if you wanted too.

EVGA Black is also £460 at Scan, so good cards with decent warranties available £200 less than strix. I don't get it at all.
 
The Asus Strix is £650.

Asus have lost the plot over this series of cards.

Also I note that both the strix and the dual are 2.7 slot designs, so if you love Asus but use a smaller case, a 250D for instance, you couldn't use one even if you wanted too.

EVGA Black is also £460 at Scan, so good cards with decent warranties available £200 less than strix. I don't get it at all.

Yeah, I don't see how there's £200 worth of additional R&D and components in the Strix, but I could be wrong. They generally are very good cards—but very hard to justify when a £200 cheaper version does the job perfectly fine, and when the GPUs are already grossly overpriced.
 
Pc gaming used to be comparable in price. Yeah you spent more on your rig but games were generally cheaper. Nowadays the price of said rig has skyrocketed and game prices normally match console prices. I'm literally getting priced out of pc gaming give it couple of years and I won't be able to afford a gaming rig anymore.
 
Pc gaming used to be comparable in price. Yeah you spent more on your rig but games were generally cheaper. Nowadays the price of said rig has skyrocketed and game prices normally match console prices. I'm literally getting priced out of pc gaming give it couple of years and I won't be able to afford a gaming rig anymore.

Same.

One thing is though, I don't intend on going up in resolution any time soon, and at 1440p an RTX 2070 is perfect. If that card was priced as it should be (£400-ish), I'd be able to afford it, and it would give me more than enough performance for another 1-2 years. Navi should hopefully bring that kind of performance to the £300-400 price range in a years time. I could upgrade to that if Turing doesn't interest me. Even if I could afford a £600 GPU again, we're getting to that stage where 1440p/144Hz gaming is going to be possible with midrange GPUs, at least with conservative in-game settings where needed. In the past the GTX 980Ti was needed for that, then it was the GTX 1080, and next it should hopefully be the XX70 class or an AMD equivalent. The following architecture (post Turing/post Navi) should theoretically be able to offer 1440p/144Hz gaming with the XX60 class of GPUs, again with conservative settings. That means I wouldn't have to pay more than £300 for a capable GPU. Which also means I could have a smaller cooler, smaller power supply, quieter fans, etc.
 
Same.

One thing is though, I don't intend on going up in resolution any time soon, and at 1440p an RTX 2070 is perfect. If that card was priced as it should be (£400-ish), I'd be able to afford it, and it would give me more than enough performance for another 1-2 years. Navi should hopefully bring that kind of performance to the £300-400 price range in a years time. I could upgrade to that if Turing doesn't interest me. Even if I could afford a £600 GPU again, we're getting to that stage where 1440p/144Hz gaming is going to be possible with midrange GPUs, at least with conservative in-game settings where needed. In the past the GTX 980Ti was needed for that, then it was the GTX 1080, and next it should hopefully be the XX70 class or an AMD equivalent. The following architecture (post Turing/post Navi) should theoretically be able to offer 1440p/144Hz gaming with the XX60 class of GPUs, again with conservative settings. That means I wouldn't have to pay more than £300 for a capable GPU. Which also means I could have a smaller cooler, smaller power supply, quieter fans, etc.

This is actually a very good point. bleeding edge cards are aiming toward the 4k market now (at least starting to) so this makes absolute sense.

Regarding ASUS this time round.. seriously wtf? Yes they are probably top cards but as has already been said they are absolutely robbing their customers now.
 
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