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Old 11-11-15, 01:50 PM
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AMD is "confident" that they can return to profitability in 2016

AMD is "confident" that they can return to profitability in 2016 with plans of "winning the graphics battle".



Read more on AMD ambitious plans for 2016.

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Old 11-11-15, 04:05 PM
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That's a pretty lofty goal. Let's be honest, if they could break even, it would be a win for the red team. I would love to see it happen.
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Old 11-11-15, 04:25 PM
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Let's hope so!
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Old 11-11-15, 05:54 PM
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Should be possible. They only lost about $187m(that's a lot considering they had about $800m in cash before that loss) last year in total so making that up with a new GPU launch should at least make about half that, and then an actual real CPU launch that has a lot of hype around it should be able to make them return a profit. Also helps that there upcoming APUs will be 14nm so in notebooks that should be a huge market they can tap into since they have done horribly there. If they don't make a profit, it'll be a slow and steady withdrawal until someone buys them out after they file for bankruptcy.
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Old 12-11-15, 04:25 AM
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I hope the Zen CPU will be just as good as Intel's and it's Mobo will finally support PCI-E 3.0...
I just hate all the hype around upcoming products that fails to deliver.
Good luck AMD
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Old 12-11-15, 08:18 AM
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Go mister sales manager.
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Old 12-11-15, 02:52 PM
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No reason to believe they can't beat Nvidia next year. While they havnt been able to get the upper hand the last couple of generations the margin hasn't been all that large which is impressive seeing as fury was such a radically different design. Zen on the other hand has a pretty big job to do even to get near Intel's offerings. It feels like this is will be a make or break year for AMD
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Old 12-11-15, 03:50 PM
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Surely the only way they'll make significantly large amounts of money would be to build a decent tablet/mobile cpu?

They could definitely stand a chance with GPUs. They've been pretty competitive and nVidia have been resting on their laurels. All they really need to do is to continue to make reliable drivers and the eventual public perception of 'terrible housefires coupled with worse driver support' will go away. Personally they've been the choice for budget builds for some time.
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Old 13-11-15, 03:34 AM
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Quote:
Originally Posted by barnsley View Post
Surely the only way they'll make significantly large amounts of money would be to build a decent tablet/mobile cpu?

They could definitely stand a chance with GPUs. They've been pretty competitive and nVidia have been resting on their laurels. All they really need to do is to continue to make reliable drivers and the eventual public perception of 'terrible housefires coupled with worse driver support' will go away. Personally they've been the choice for budget builds for some time.
This^^^^^^^^^
I think public image is the biggest thing holding them back right now in regards to selling. Whenever you mention AMD to anyone outside of this forum(in my experience at least) they tend to just laugh and say they run as hot as the sun and drivers suck. It's been pretty consistent for a couple years, it's going to be a really hard uphill battle for them to change that image. I think under this new Radeon Graphics Group it should be possible.
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Old 13-11-15, 03:50 AM
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Quote:
Originally Posted by NeverBackDown View Post
This^^^^^^^^^
I think public image is the biggest thing holding them back right now in regards to selling. Whenever you mention AMD to anyone outside of this forum(in my experience at least) they tend to just laugh and say they run as hot as the sun and drivers suck. It's been pretty consistent for a couple years, it's going to be a really hard uphill battle for them to change that image. I think under this new Radeon Graphics Group it should be possible.
Maybe they should build solar power arrays and be self sufficient. Or call the next series 'Fusion' (jokes)

Agreed it's all you hear and it's got to be detrimental to the company. It's not impossible though.

Look at Hyundai/LG (Goldstar)/Samsung or any Korean tech for that matter. They came onto the market (in Aus at least) in the mid/late 90s and were absolutely horrible. Poor quality. Tacky No performance. Throwaway cars and cheap video players.

Now they compete with Japaneses manufacturers and they are on par with or better than the Japanese on a lot of occasions. Especially with price. Of course the cycle has gone full circle and now the Chinese techs and car industry are doing the same to Korea.

Long story short. It's not impossible for AMD to rebrand reboot and retake a lot of their market share back.
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