Heaven forbid any of the largest and oldest studios come up with any original material.
On the flip side, financially it makes sense since everyone eats those other things up. If there wasn't a market, they wouldn't make it.
Sooner or later we will all have to get ultra wide aspect ratio monitors to even see the titles of games. COD IIXIXIXIXIXIIIIVVVVVVVVMMMMXXX zombie edition! All new pixel in the lower right corner! See if you can spot it! Seconds of fun!